In her popular TED Talk, Susan Cain brilliantly talks about the power of introverts.

But to me, underlying that, what she’s really advocating, is to be who you are – be it a quiet introvert, an outgoing extrovert or an… outgoing introvert.

Be your unique blend of preferences, nuances and quirks, because THAT’s where your strength is.

That’s what’s part of your personal branding.

That’s your unique selling point and the value YOU bring to the table, the way no-one else can.

Watch her TED Talk right here:

 

Picture from: TED Archives

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